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Stitcht x Discount Dragon.
Social Proof That Converts
Harnessing Fan Voices to Cut Acquisition Costs.
Discount Dragon sells near best-before products at huge discounts to reduce waste, attracting a large community of bargain hunters. But with prices that seem too good to be true and low trust in social ads, many assume it’s a scam - especially given many of the products are from household name brands.
Asking shoppers to “Show us your latest shop and tell us about your Discount Dragon experience” we’ve collected nearly 300 fan videos from passionate fans. Featuring unboxings, testimonials and more our FGC is Discount Dragon’s only source of ad content.
Fans are activated 5 days after purchase, meaning we automatically collect content all year round.
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