top of page
Asking fans to “Tell us why everyone should vote for the artist you voted for!” we sourced fun content from passionate fans sharing their love for their favourite artists who were up for an award.
Fans were activated across WhatsApp and social media to share their love for their favourite artist, with FGC distributed across digital channels to drive engagement and demonstrate brand to fan love.
Stitcht x The BRITs.
Capturing the Hype
How Fan Excitement Fueled the Event.
The BRIT Awards wanted to activate the voting public to share who they were voting for and place fans at centre of The BRITs storytelling, to generate excitement and awareness in the public vote.
bottom of page